v1.0 · Now on iPhone & iPad

Bad margin
kills good brands.

For fashion founders, designers and buyers running a label. Type factory cost, freight, duties, retail, VAT and your wholesale markup — in any of 23 currencies. Good Margin reads the FX live from the ECB and tells you, in one honest number, whether the line sheet pencils out — before you sign the PO.

Download on the App Store Try the calculator ↓ €5.99 · ONE‑TIME · NO SUBSCRIPTION
Good Margin
4 cards
+
Stripe shorts
SS28 · shirting
EUR
%13
€27.75 · ws €11.10 · −74%
Leather tote
SS28 · Accessories
EUR
%61
€250 · ws €100 · 21%
Down jacket
AW27 · Outerwear
EUR
%80
€530 · ws €212 · 61%
Cashmere crew
AW27 · Knits
EUR
%50
€120.50 · ws €48.20 · −1%
Already used by fashion professionals at
A taste of it · interactive

Type a number.
Watch the band turn.

Six fields. The big number on the right is your retail margin — coloured by how close it sits to your target. Below the hero you get landed cost, net retail and your wholesale margin in plain monospace.
Cost price
USD
Freight
%
Duties
%
Retail price
USD
VAT
%
Wholesale ×
×
Retail margin
LIVE
% 65
LANDED
$50
NET RETAIL
$246
WS MARGIN
31%
01
A card per style.
Stack a season's line sheet. Swipe to duplicate a colourway. Tap to expand. Like a wallet, but for prices.
02
FX from the ECB.
23 currencies. Rates cached one hour, offline fallback. Built for trans‑seasonal buying trips.
03
Targets, not guesses.
Set your warning and good thresholds. Cards turn rust, amber, grey or sage at a glance — with a 15% hard floor that always reads red.
04
Price sensitivity.
Drag the price ±50%. Watch the margin curve. Find the floor before you sign the PO.

A margin tool
for the price
of a cappuccino
in Milano.

€5.99 ONE‑TIME · NO SUBSCRIPTION

One purchase, every season, every category, every currency. Free updates. Your numbers stay on your phone.

Download on the App Store